Interactive Per Inquiry Advertising

As a stand alone offering or to complement your television advertising, MMSI's suite of interactive programs will help achieve your campaign goals by:

Generating qualified leads on a cost per lead basis
Increasing brand awareness
Driving traffic to your website

MMSI has three primary interactive lead generation programs: Co-Registration, Hosted Registration, and Banner Redirect. Each program is tailored to meet the specific needs of your campaign. The chart below gives a brief overview of each program.

Co-Registration	Hosted Registration	Banner Redirect
Registration form hosted on the MMSI Interactive Network Registered consumers are served ads based on demographics and user preferences Leads are delivered on a daily or weekly basis	Registration form hosted on MMSI servers Registration page is promoted via Per Inquiry television spots and/or online media placements Leads are delivered on daily or weekly basis	Registration form hosted on client website Built in audience are served ads based on demographics and user preference Leads are sourced via MMSI's tracking tool

Each of the MMSI Interactive Programs include:

Data Scrubbing: Removal of duplicate and junk leads
Data Validation: Validation of date requirements and formatting
Incentive-Free Placement
CAN-SPAM Compliance

In addition to the primary lead generation programs, MMSI provides the following capabilities and services:

In-house Design and Development
Email Blasts and Auto Responders
Program Reporting and Analysis

To find out more about our Interactive Services call us at 401-737-7730 or Contact us through our web form.

"Web leads were very strong throughout the program, and the team at MMSI made the page creation seamless and headache free.

Needless to say, we were so happy with the results we joined MMSI in two other programs for the Division and North Carolina tourism industry partners in the preceding months and are once again experiencing wonderful returns on the investment that go beyond highly qualified leads. "

Ben Roberts
-LKM