Television time is sold based on available inventory. Some of this inventory is purchased by advertisers in the conventional method: paying a set price per spot for a specific time period. Spot stations, national cable networks and other television media are left with unsold inventory on a daily basis. Unsold time does not produce income so the media are motivated to fill these slots with revenue producing commercials.
MMSI's per inquiry media strategy makes your commercials available to air in the unsold time slots. Best of all, our placement is on high profile national cable networks, network affiliates & independents, syndicated programs and other forms of television media. Canadian and Hispanic media opportunities are also available.
It's a win-win situation - the spot stations, national cable networks, or other television media sources now have a revenue-generating spot to run throughout the broadcast day. You generate qualified leads at a pre-negotiated “cost per lead” and generate priceless image and awareness for your brand. Just think... you don't pay anything unless you receive a qualified lead!
Click here to read more about the benefits of per inquiry advertising.
"MMSI has been a great company to work with. I’ve used them for Tourism campaigns in Montana and Minnesota and they provide great insight into the per-inquiry market. We’ve had multiple campaigns for different clients occurring at the same time and they’ve been able to stay on schedule for all of them and perform.
I would recommend MMSI to anyone looking to do per inquiry TV/lead generation for themselves or their clients.
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